Category: Small Towns

Idea Friendly Stepping Out

It’s so easy to become entrenched in our day to day activities. We get up, go into our morning routine, go to work, come home and then our…

Be Specific

The most common question visitors ask is “what is there to do here?”  When I work in a community during an embedded experience I help them find better ways…

Retail marketing in a small town

How are you marketing your retail business? Small town retailers often fit into two marketing categories: old school way and idea friendly way. Old school way is doing…

Voting on ideas is a waste of time

  When I met with the people interested in forming a downtown development group in Pullman, Washington, I shared some basic ideas about the Innovative Rural Business Models, then…

This is something you can do

I’m so tired of getting asked to serve on a committee. I don’t have time to attend once a month, let alone once a week. I don’t even…